Behind the Scenes of the Old Spice Guy Campaign

Old Spice owes its new hip, media savvy and sexy brand to ex-football player and actor Isaiah Mustafa. He is the "ridiculously handsome" Old Spice Guy who debuted in a Super Bowl ad this year and…<img src="http://feeds.feedburner.com/~r/marketingvox/rss/~4/u8de-AVN0rU" height="1" width="1"/>

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